Fractional COO

Overview

Shape the Wave is a fast growing hybrid medicl and aesthetics practice offering hormone optimization, regenerative aesthetics, and total wellness programs. We blend insurance covered services with high value self pay memberships, packages and a la cart treatments. Our mission is to create transformation in our clients health, appearance, and quality of life through evidence based protocols and an exceptional client experience.

Key Responsibilities ● Translate CEO vision into a clear 12–24 month operational growth plan. ● Create and implement a three-tier membership model with aligned à la carte pricing. ● Identify new service opportunities and evaluate ROI potential. ● Redesign pricing structures to maximize margin while increasing conversion and retention. ● Align insurance-covered and self-pay services for clear patient communication. ● Develop financial dashboards to track KPIs across revenue, profit, and retention. ● Negotiate improved terms with labs, peptide suppliers, device companies, and other vendors. ● Implement cost-control systems to reduce COGS without sacrificing quality. ● Build or refine SOPs for all key workflows: scheduling, intake, billing, and follow-up. ● Ensure Zenoti, QuickBooks, and other platforms are fully integrated for seamless reporting. ● Implement patient journey maps from first contact to long-term retention. ● Define clear roles, scorecards, and accountability systems for staff. ● Coach and mentor managers or team leads to take ownership of their KPIs. ● Lead weekly operations huddles to keep priorities on track. ● Prepare systems, staffing, and financial models for multi-location or service expansion. ● Evaluate potential partnerships, collaborations, and investor opportunities. Qualifications ● 7+ years senior operations leadership, preferably in hybrid medical / aesthetics / wellness sectors. ● Proven success creating and implementing membership models and profitable pricing strategies. ● Strong vendor negotiation skills with a track record of reducing COGS and increasing margins. ● Deep understanding of both insurance billing and self-pay program structures. ● Experience integrating and optimizing platforms such as Zenoti, QuickBooks, and CRM tools. ● Strong leadership skills with the ability to motivate, train, and hold teams accountab

We are seeking a dynamic and experienced Chief Operating Officer (COO) to join our executive team. The COO will play a pivotal role in driving the operational excellence of our organization, overseeing daily operations, and implementing strategic initiatives that align with our business goals. This leadership position requires a forward-thinking individual who can manage change effectively while fostering a culture of continuous improvement and innovation.

Duties
The Chief Operating Officer will be responsible for:

• Leading the development and implementation of operational strategies that enhance productivity and efficiency.
• Overseeing all aspects of operations management, ensuring alignment with the company's strategic objectives.
• Managing senior leadership teams to drive performance and accountability across departments.
• Implementing change management processes to facilitate smooth transitions during organizational shifts.
• Directing business development initiatives to identify growth opportunities and expand market presence.
• Leading project management efforts to ensure timely delivery of key initiatives and programs.
• Utilizing process improvement methodologies to optimize workflows and enhance service delivery.
• Developing budgets and forecasts to support financial planning and resource allocation.
• Ensuring effective program management practices are in place to achieve organizational goals.
• Fostering a culture of leadership throughout the organization by mentoring and developing talent.

Experience
The ideal candidate will possess:

• Proven experience in senior leadership roles, with a strong background in operations management.
• Demonstrated expertise in strategic planning, change management, and business development.
• Strong supervisory experience with the ability to lead diverse teams effectively.
• Proficiency in project management methodologies and process improvement techniques.
• Solid understanding of budgeting, forecasting, and program management principles.
• Exceptional leadership skills with a focus on building collaborative relationships across all levels of the organization. If you are an innovative leader with a passion for operational excellence and a track record of driving results, we invite you to apply for this exciting opportunity as our Chief Operating Officer.

Job Type: Contract

Pay: $150.00 - $200.00 per hour

Expected hours: 10 per week

Ability to Commute:

• Gurnee, IL 60031 (Required)

Ability to Relocate:

• Gurnee, IL 60031: Relocate before starting work (Preferred)

Work Location: In person