Overview
We are seeking a creative and results-driven Social Media Specialist to join our dynamic team. In this role, you will be responsible for developing and executing social media strategies that enhance our brand presence and engage our audience across various platforms. You will leverage your expertise in digital marketing, content creation, and SEO to drive traffic and increase conversions, particularly in the e-commerce sector.
Responsibilities
- Develop and implement effective social media strategies that align with overall marketing goals.
- Create engaging content for various platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Utilize tools such as Hootsuite for scheduling posts and analyzing performance metrics.
- Conduct thorough research to stay updated on industry trends and audience preferences.
- Optimize content for SEO to improve visibility and reach.
- Collaborate with the marketing team to integrate social media efforts with broader campaigns.
- Monitor social media channels for engagement opportunities and respond to comments or inquiries promptly.
- Proofread all content to ensure clarity, accuracy, and adherence to brand voice.
- Analyze performance data to refine strategies and report on key metrics.
Experience
- Proven experience in social media management or digital marketing.
- Strong understanding of SEO principles and their application in content creation.
- Familiarity with e-commerce platforms is a plus.
- Proficiency in using social media management tools such as Hootsuite.
- Excellent research skills to identify trends and insights that can inform strategy.
- Creative mindset with the ability to produce high-quality visual content using Adobe software.
- Strong proofreading skills with attention to detail.
Join us in shaping our brand's online presence while engaging with our community through innovative social media strategies!
Job Types: Part-time, Internship, Contract
Pay: $18.00 - $20.00 per hour
Work Location: In person