Wholesale and Outreach Coordinator

Location: Remote or Hybrid (Cleveland, OH preferred but not required)
Compensation: $20/hour
Hours: 10–20 hours/week
Start Date: est. July 2025
Job Type: Part-Time Employee

We’re seeking a Wholesale and Outreach Coordinator to manage reorder communication, lead outreach, and data organization. You’ll be the link between Indigo Maiden and our network of stockists—keeping outreach organized, reorders flowing, and leads warm. You’ll use tools like Airtable, ClickUp, and Gmail to drive sales and nurture relationships, and work directly with the owner to build sustainable systems to support our next stage of growth.

This is a supportive, behind-the-scenes role for someone who’s highly organized, self-motivated, and great at follow-through. You don’t need to be loud or salesy—just genuinely kind, consistent, and dependable. We strongly encourage applicants who are neurodivergent, LGBTQ+, disabled, or otherwise underrepresented to apply.

Key Responsibilities

Wholesale CRM & Follow-Up

• Maintain reorder outreach system using Airtable and ClickUp
• Ensure all stockists receive a personalized reorder touchpoint regularly
• Track and report reorder activity and follow-up success
• Maintain accurate records of retailer activity, communications, and preferences
• Flag and prioritize stockists with high potential or long reorder gaps

Cold Outreach & Lead Generation

• Research stockist details for provided leads (buyer name, store email, physical address, etc.)
• Send and track personalized cold pitches to independent bookstores, gift shops, and aligned retail prospects
• Track lead status, engagement, and conversions
• May eventually include identifying leads, depending on growth and capacity

Customer Interaction

• Track and respond to customer messages and sample inquiries
• Coordinate with production and fulfillment teams to communicate customer preferences and ensure timely order processing

Campaign Support

• Print and stamp postcards for retailer touchpoints, cold pitches, and trade show marketing
• Assemble sample mailers with precision and attention to detail (stickers, samples, notes, etc)
• Coordinate shipping logistics in ShipStation and with the owner
• Track outreach details in Airtable

Reporting & Strategy

• Track campaign success, reorder response rates, and outreach ROI
• Provide feedback on CRM process improvements and outreach strategies
• Collaborate with the owner and executive assistant to hit sales and expansion goals
• Provide updates on weekly progress, wins, and blockers

You’re a Great Fit If You…

• Are a strong written communicator and prefer thoughtful, non-pushy outreach
• Are proactive with strong attention to detail
• Love organizing, tracking, and optimizing systems
• Prefer behind-the-scenes work and take pride in keeping things running smoothly
• Are comfortable working independently with clear direction
• Are a calm, clear problem-solver who knows how to handle different personalities with kindness and boundaries

Preferred but Not Required

Seriously, if you feel you have the skills necessary to thrive in this position but not the specific experience, don’t let this section hold you back from applying. We want to hear from you!

• Familiarity with indie gift, stationery, or book markets (or are a bookworm yourself)
• Experience with Airtable, ClickUp, Slack, ShipStation, and/or Mailsuite
• Experience with lead generation or CRM management
• A background in indie retail, sales support, wholesale management, or CRM tools

Perks of Working With Us

• Flexible schedule
• Hybrid work position (mostly remote)
• Quarterly profit sharing bonus
• Values-driven work environment
• Opportunities for increased hours/responsibility
• You’ll never be expected to “hustle harder”—just to show up, do great work, and be a kind human

Next Steps

To apply, please email the following to admin@indigomaiden.com:

• A cover letter briefly introducing yourself and your relevant experience.
• Please mention a specific Indigo Maiden product that you like and why
• Resume or work experience summary

Indigo Maiden is an equal opportunity employer. We’re queer-owned, woman-owned, and (as of posting this job) entirely women- and nonbinary-run. We believe that teams that are welcoming and inclusive of diverse backgrounds, experiences, and identities build better businesses. We’re committed to building a workplace that’s supportive, collaborative, and aligned with the future we actually want to live in, because change starts with us.

Job Type: Part-time

Pay: $20.00 per hour

Expected hours: 10 – 20 per week

Benefits:

• Employee discount
• Flexible schedule
• Paid time off

Schedule:

• 4 hour shift
• 8 hour shift
• Day shift
• Evening shift
• Morning shift
• Night shift

People with a criminal record are encouraged to apply

Application Question(s):

• Briefly describe a system or tool you've used to keep yourself or a team organized. What worked well about it?
• This role involves sending thoughtful, non-salesy outreach emails to indie retailers. How would you approach that kind of communication?
• What are your preferred pronouns?

Shift availability:

• Day Shift (Preferred)
• Night Shift (Preferred)

Ability to Commute:

• Cleveland, OH 44102 (Preferred)

Work Location: Hybrid remote in Cleveland, OH 44102