ABM Manager
USA - Marketing - Full-time
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We are Glassbox, and our mission is to reveal the insights that empower organizations to deliver exceptional digital customer experiences.
We are growing and have been recognized by G2 as one of 2024's Top 50 Software Companies in the world. Our customers are the best of the best and include six out of the ten largest global banks, the world’s largest hotel chain, the largest healthcare company, and the largest telecommunications company in the U.S.
Now is the perfect time to come to Glassbox and help us accelerate our global leadership position! If you are a dynamic, successful, experienced, metrics-driven leader, Glassbox might be a great fit.
What Will You Do?
- Own ABM strategy and execution for target account lists in partnership with sales, including multi-touch campaigns, outbound support, and 1:1 or 1:few initiatives
- Plan and launch lead generation programs across digital channels (email, paid social, content syndication, webinars, etc.) to drive MQLs and SQLs
- Develop audience segmentation, messaging, and content strategies that align with buyer personas and journey stages
- Use tools like 6sense, Marketo, and Salesforce to track engagement, score leads, and optimize campaign performance
- Collaborate closely with Sales and RevOps to ensure proper lead handoff, tracking, and follow-up
- Test, measure, and optimize—constantly refine campaigns based on performance metrics and feedback from the field
What You Will Need
- 4+ years of experience in B2B demand generation or ABM roles, ideally in SaaS or tech
- Hands-on experience with ABM platforms (6sense, Demandbase, etc.), marketing automation (Marketo/Hubspot preferred), and CRM (Salesforce)
- Proven ability to generate and convert pipeline through strategic targeting and campaign execution
- Strong collaboration and communication skills—you’re comfortable working across marketing, sales, and product teams
- Analytical mindset and results-driven approach—you know how to turn data into action
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