General Purpose:
Generate sales of products and services offered by DFA Farm Supplies (DFA FS) through direct and meaningful interactions. Develop trusted consultative associations and "business-to- business" relationships with DFA members and other prospective customers.
Job Duties and Responsibilities:
- Responsible for all aspects of the consultative sales process including member/new customer education as it relates to DFA FS products and services. This "business-to-business" sales professional will work with their supervisor to identify prospective accounts for new business within assigned territory, maintain an existing book of business, as well as establish and work with DFA FS' supplier partners.
- Deliver and execute sales plans which meet or exceed Key Performance Indexes set forth by senior management
- Document interactions in Salesforce within 24 hours
- Demonstrate the skill to route and plan for farm visits within a defined territory
- Work collaboratively with DFA FS team members, vendor representatives and field staff to address member needs
- Demonstrate a strong understanding of the complete line of DFA FS products and services
- Oversee all aspects of the sales function and related activities for a large geographic territory
- Coordinate and attend farm shows, membership meetings and other events as necessary
- Consistently exercise logical, independent judgment and discretion in matters of significance
- Utilize marketing resources to identify targeted outreach efforts for members in assigned territory
- The requirements herein are intended to describe the general nature and level of work performed by employee, but is not a complete list of responsibilities, duties, and skills required. Other duties may be assigned as required.
Minimum Requirements:
Education and Experience
- BS in Business Management or Animal Science with a minimum 5 years' experience in direct on farm sales or the equivalent direct business experience
- Certification and/or License – N/A
Knowledge, Skills and Abilities
- Demonstrated history of meeting or exceeding sales budgets through maintaining existing business and development of new customers
- Ability to effectively manage a defined territory, plan a weekly schedule and organize multiple activities within a large geographic area
- Familiar with dairy farms and dairy farming practices
- Highly motivated and able to work independently within a well-defined system
- Coordinate the fulfillment of products and services to members by effectively interfacing with fellow team members and existing systems
- Working knowledge of "consumable" type dairy supplies
- Excellent communications skills to ensure the ability to explain and educate coop members about the benefits of working with DFA FS
- Understanding of product logistics
- Demonstrated proficiency with the use of Microsoft Office products and Salesforce
- Travel - 50-75%
An Equal Opportunity Employer
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