Expand MetalBear’s presence in the developer ecosystem through partnerships, technical advocacy, and thought leadership
MetalBear builds open-source developer tools for cloud engineers. Our flagship product, mirrord, allows developers to run local processes as if they were inside their cloud environment—without the hassle of deployment or disrupting shared environments.
We’re looking for our second Developer Advocate to grow our presence in the cloud-native and k8s communities.
In this role, you’ll define MetalBear’s developer-facing brand. You’ll lead our content and media efforts, build relationships with key voices and communities, and make sure we’re showing up at the right conferences, webinars, and podcasts. You’ll also be a visible part of the community yourself, sharing what we’re building and helping others solve real-world problems.
Requirements:
What we’re looking for
- 3+ years experience in Developer Relations, Dev Advocacy, or related fields.
- Strong technical background (familiarity with Kubernetes, cloud dev, or debugging tools).
- Public speaking & thought leadership. Experienced in conference talks, panels, and media.
- Event & partnership strategy. Ability to evaluate opportunities and build relationships.
- Content strategy & amplification. Experience driving visibility through content, webinars, and media.
- Success metrics and impact expectations [This is internal]
- Increase brand awareness and industry presence
- Influence revenue-driving opportunities
- Timeframe Expected business impact 3 Months Developed and executed a brand awareness strategy with clear objectives aligned to MetalBear’s business goals. Identified key partnerships, high-impact speaking engagements, and guest content opportunities that support developer adoption. Baseline tracking for brand recognition and inbound traffic established. 6 Months Established MetalBear’s presence in at least 2-3 high-impact channels (events, partnerships, media, etc.). DevRel efforts contribute to a measurable increase in qualified developer traffic, sign-ups, and enterprise interest. Ways of measuring success
- Brand awareness and industry presence
- Branded search volume growth Increase in Google searches for "MetalBear" or "mirrord" (indicating growing brand recognition).
- Industry recognition Measurable increase in MetalBear mentions across developer forums (Reddit, Twitter, LinkedIn, Stack Overflow) and industry media.
- Speaking engagements & guest content performance Traffic, shares, and sign-ups from events and publications.
- Revenue-driving opportunities
- Growth in inbound sign-ups More developers signing up MetalBear due to DevRel efforts (tracked via UTM links, surveys, CRM data).
- Higher engagement in bottom-funnel content More conversions from DevRel-driven materials (guides, docs, videos).
