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Field Activation Specialist

Papa John's
$51,430 - $67,695 a year
Atlanta, Georgia
Full time
4 weeks ago

Job Summary

The Field Activation Specialist is responsible for supporting and coordinating field activation activities centered on bringing new Papa John’s menu concept items (Pizza, Sides, Specialties) from planning to the local market. He/she will support marketing the new products and customer feedback, and impact to revenue and margin targets as part of PJI’s business strategy. He/she will create communications, summaries, and reports to help provide updates to stakeholders on field activation efforts and effectiveness. This role supports and coordinates field activation efforts to bring new Papa John’s products/menu items successfully from planning to market. The Field Activation Specialist is responsible for supporting and coordinating regional activation activities centered on executing Papa John’s national marketing strategy alive in the local market. He/she will support marketing the new products and customer feedback, and impact to revenue and margin targets as part of PJI’s business strategy. He/she will create communications, summaries, and reports to help provide updates to stakeholders on field activation efforts and effectiveness. This role supports and coordinates regional activation efforts to implement the Papa John’s national marketing strategy to life in local markets.

Duties and Responsibilities

  • Supports the Regional Activation Directors in implementation of national strategies at the local level

  • Serves as central point of contact with internal and external stakeholders

  • Provides weekly sales updates to agency partners relative to brand and market performance, and assists with ad hoc data requests as needed

  • Responsible for the timely development and dissemination of communications to the field

  • Creates and executes local playbooks as an extension of national brand strategies; tracks and aggregates competitive activity across assigned regions and proactively shares across the commercial organization

  • Builds effective relationships with operators and gains trust through consistent communications and follow-up

  • Provides training on available tools that support business objectives at the market level

  • Performs administrative tasks supporting the field organization’s broader goals as needed, including invoice processing and data entry

Education, Experience & Certifications

  • 2+ years’ experience in a fast-paced and rapidly evolving environment; QSR experience a plus

  • Bachelor’s degree in Marketing or related field; MBA a plus

Functional Skills

  • Analytical Skills: effectively uses data to generate insights for operations excellence

  • Planning & Prioritization: highest impact, highest value

  • Financial & Business Acumen

  • Communicates Effectively and Candidly

  • Problem Solving; ability to use rigorous logic to solve problems with innovative effective solutions

  • Process Improvement: Strive to continually improve

  • Ability to build and leverage talent

  • Ability to work in a challenging, fast-paced environment and to adapt to new situations as they arise

  • Ability to effectively communicate, inform, and influence senior leaders

  • Ability to work cross-functionality on multiple initiatives with a successful record of advancing projects

Our Values

  • EVERYONE BELONGS – We believe connectedness and belonging are the essential ingredients to our success.
  • DO THE RIGHT THING –We are relentlessly focused on quality and integrity and make the right choices, even when it's difficult.
  • PEOPLE FIRST – To craft positive experiences for our customers, we take care of each other first.
  • INNOVATE TO WIN – We champion and challenge for a better way in all we do.
  • HAVE FUN – We find joy, create meaningful impact and celebrate the journey together

Our Core Competencies

  • CUSTOMER CENTRIC - We leverage data and insights to craft a customer experience that builds relationships, cultivates trust, and delivers excellence
  • RESULTS DRIVEN – We focus on measurable outcomes by remaining optimistic, tenacious, and persistent even in the face of challenges.
  • CONTINUOUS IMPROVEMENT –We champion for better through strategic risk taking, experimentation and challenging the status quo.
  • BIAS FOR ACTION – We courageously lead, drive towards decisions, and maintain agility to meet the demands of our dynamic industry.
  • WINNING TOGETHER – We work together to unlock our full potential by actively collaborating and contributing in a cross-functional capacity


Papa Johns is an equal opportunity employer.

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