Overview
We are seeking a creative and results-driven Marketing Specialist to develop and implement marketing strategies that drive brand awareness, client acquisition, and retention. This role will support both digital and traditional marketing efforts, including campaign development, content creation, social media, and event coordination. The ideal candidate has experience in financial services marketing and understands compliance requirements for the industry.
Responsibilities
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive traffic.
- Conduct thorough market research to identify trends, customer needs, and competitive landscape.
- Manage digital marketing campaigns across various channels, including social media, email, and online advertising.
- Utilize SEO best practices to optimize website content and improve search engine rankings.
- Create engaging content for our website using Wix, ensuring alignment with overall marketing goals.
- Analyze campaign performance using analytics tools to measure effectiveness and identify areas for improvement.
- Collaborate with owner to align marketing efforts with sales object and meet deadlines
- Stay updated on industry trends and emerging technologies in digital marketing.
Skills
- Proficient in marketing automation tools to streamline campaigns and improve efficiency.
- Strong knowledge of Google Analytics for tracking performance metrics and deriving actionable insights.
- Excellent understanding of SEO principles and their application in content creation.
- Experience with digital marketing strategies across multiple platforms.
- Ability to conduct detailed market research to inform strategic decisions.
- Familiarity with Wix and Descript
- Excellent communication skills, both written and verbal, with a creative mindset.
- Understand compliance regulation in the financial services industry
Join us as we strive to elevate our brand through innovative marketing strategies!
Job Type: Full-time
Pay: $55,000.00 per year
Benefits:
- Professional development assistance
Schedule:
- Choose your own hours
Experience:
- Marketing: 1 year (Required)
Ability to Commute:
- Austin, TX 78748 (Required)
Work Location: Hybrid remote in Austin, TX 78748
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