Marketing Specialist

Responsibilities:

• Coordinate and manage campaign execution timelines, deliverables, and task tracking across marketing team members.
• Execute integrated marketing campaigns, supporting planning, launch, and post-campaign analytics.
• Plan, promote, and manage logistics for webinars and marketing events.
• Support digital demand generation efforts, including execution and performance analysis of email, web, and engagement tools (e.g., Drift, TrenDemon).
• Maintain and manage the Marketing Campaign calendar.
• Collaborate with internal teams to ensure alignment and timely delivery of assets and activities.
• Provide project coordination and support to Marketing leadership on key initiatives.

Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 1–2 years of experience in a marketing role, with demonstrated success in campaign coordination or project execution.
• Strong organizational and project management skills; ability to manage multiple initiatives in a fast-paced environment.
• Excellent written and verbal communication skills.
• Proficiency with Microsoft Office tools, especially Excel, Word, and PowerPoint.
• Familiarity with CRM and marketing automation platforms (e.g., Salesforce, Marketo), and project management tools is a plus.
• Attention to detail, self-starter mentality, and willingness to learn and adapt quickly.
• Demonstrated ability to work both independently and collaboratively within a team environment.
• A positive, enthusiastic, and curious approach to solving problems and driving results.
• Previous experience in a B2B technology or software environment is preferred.