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Performance Creative Consultant (Short-Term)

Darkroom
$80,052 - $111,195 a year
Philadelphia County, Pennsylvania
Full time
2 weeks ago

We're building the future of advertising and are looking for the minds to help us do it.

Darkroom is a progressive omnichannel growth marketing agency focused on retail, e-commerce, and consumer businesses. We have been recognized as one of the fastest growing private companies in America by Inc. 5000 (2023), a top 1% digital advertiser by Varos (2023), and our founders were named Forbes 30 Under 30 recipients for Marketing and Advertising North America (2024).

We are looking for an experienced and talented Associate Director of Creative to join our team.

Darkroom is looking for a Performance Creative Consultant to join us on a short-term basis and provide high-impact coaching and guidance to our Associate Creative Directors.This role is ideal for someone who brings hands-on experience in DTC-focused performance creative and has a deep understanding of creative testing, hooks, and messaging frameworks.

You’ll lead a series of coaching sessions, share insights from your experience building effective ad creatives, and help us document best practices into clear SOPs for future use.

What You'll Do

  • Coach ACDs on high-performing creative strategy and execution

  • Lead short training sessions on creative testing and performance frameworks

  • Provide examples and guidance on structuring messaging, hooks, and angles

  • Advise on Meta ad creative strategy and DTC creative best practices

  • Build clear and actionable SOPs based on your coaching sessions

Who You Are

  • A creative strategist or performance marketing expert with a proven track record in scaling brands through high-impact creative

  • Experienced in concepting, building, and testing ad creatives for paid social, particularly on Meta platforms

  • Deeply familiar with performance marketing frameworks (e.g., PAS, AIDA, Before/After/Bridge, etc.)

  • Strong in messaging ideation, with the ability to craft compelling hooks, angles, and narratives for direct-response ads

  • Comfortable coaching and collaborating with creative leaders, offering clear feedback and insight

  • Excellent at presenting concepts, and skilled in creating documentation, SOPs, or playbooks

  • Brings experience working with DTC or eCommerce brands, understanding fast-paced, data-driven creative needs

  • Has an agency background and understands how to drive performance across multiple accounts or clients

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements

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