Senior Trade Marketing Executive
Descrierea postului
KeyResponsibilities
- Plan and execute trade marketing campaigns, product launches and channel activation programs.
- Manage roadshows, dealer meetings, conferences, training events and in-store activations.
- Coordinate with sales teams, retailers, distributors, agencies and vendors to ensure effective campaign execution.
- Develop and manage POSM, merchandising materials, sales tools and promotional assets.
- Monitor project timelines, budgets, logistics and operational requirements.
- Analyze campaign performance and prepare reports with actionable recommendations.
- Support vendor sourcing, quotation comparison, purchase order processing and budget tracking.
- Conduct market visits and gather customer and channel feedback to improve marketing effectiveness.
Requirements
- Bachelor's Degree in Marketing, Business, Communications or related discipline.
- Minimum 4-6 years of relevant experience in trade marketing or channel marketing.
- Strong understanding of retail execution, B2B2C marketing and campaign management.
- Excellent project coordination, communication and stakeholder management skills.
- Proficiency in Microsoft Excel and PowerPoint.
- Experience in healthcare, optical, medical devices, FMCG or retail industry is an added advantage.
- Fluent in English and Bahasa Malaysia.
Abilitățile menționate
We are a global leader in optical technology, driven by a passion for partnership and innovation that has defined us for over 80 years. Our journey began in 1941 in Hoya, Tokyo, when two visionary brothers, Shoichi and Shigeru Yamanaka, founded what would become the Hoya Corporation. From these humble beginnings, we have grown into a worldwide force in eye care, dedicated to empowering the very professionals who help the world see clearly. We see eye care professionals as the true visionaries, and it is our core mission to support them in every facet of their practice. We understand that their success is our success, which is why we provide them with the essential tools they need to thrive: from the highest quality lenses and advanced, seamlessly integrated systems to comprehensive training and unwavering, reliable service. Our commitment extends beyond just products; we strive to be a true partner. We focus on what we believe are the three key qualities of every great eye care professional: care, knowledge, and foresight. We enable them to focus on what matters most – their patients – by providing the support they need to deliver the precious gift of clear vision. We empower them with knowledge, keeping them connected to the latest trends, innovations, and research to ensure their expertise remains at the forefront of the industry. And we provide foresight, using our own innovation and market insights to help their businesses flourish. We are constantly pushing the boundaries of technology, developing revolutionary solutions like our award-winning anti-reflective coatings, advanced lens designs, and state-of-the-art vision examination technologies. We are here to help eye care professionals not just meet the needs of their patients today, but to anticipate and shape the future of vision care for years to come.
Aplica pentru acest job
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