Sr. Brand Designer

Position Details

Title: Sr. Brand Designer

Department: Marketing

Reports to: Manager, Brand Design

Location: Dearborn, MI

Job Classification: Hybrid

FLSA Status: Exempt

Job Band: Professional

Job Summary

A Senior Brand Designer at Carhartt is an experienced design professional responsible for leading graphic design projects, mentoring junior designers, collaborating with stakeholders, and ensuring all creative work aligns with the Carhartt brand. This role is responsible for developing impactful visual concepts across various mediums. It requires a strong understanding of design principles, proficiency in Adobe Creative Suite, and excellent communication skills to guide the design process from conception to final execution.

Inspired by Hard Work

At Carhartt, the values of hard work—dependability, honesty, and trust—are rooted in the legacy of our founder, Hamilton Carhartt. His commitment to serving hardworking people continues to inspire everything we do. Guided by his legacy and our mission—We serve and protect all hardworking people by building durable products—we remain dedicated to upholding these principles in every decision we make and every product we create.

Associate Responsibilities

Lead the creation of visual concepts for new campaigns and brand initiatives.

Manage asset creation and distribution with larger cross-functional teams.

Design initiatives may include creative centers, brand guidelines, logos, icons, retail signage, catalogs, presentation design, motion graphics and digital support.

Engage in team building

Support a healthy creative environment with fellow team members through collaboration and constructive critique.

Help mentor junior designers.

Work closely with the Brand Design Manager playing a key role in researching and proposing innovative design concepts and creative ideas to contribute to Carhartt’s brand evolution.

Maintain a proactive approach to problem-solving and continuous learning.

Work with cross-functional partners

Partner with Marketing, Product, and Creative leadership to ensure brand consistency, effectiveness and efficiency across all brand channels.

Required Education

Bachelor’s degree in related field or equivalent years of work experience may be considered in lieu of degree

Required Skills & Experience

7+ years of creative design experience

Agency or In-house brand experience is required

Portfolio demonstrating high-quality creative work for retail, packaging, promotions, social, or ad campaigns

Ability to translate strategy into creative solutions that are uniquely Carhartt. Demonstrated ability to create presentation decks and articulate concepts

Deep understanding of brand integrity and brand standardization

Good organizational skills with demonstrated ability to prioritize workload and attention to detail

Experience and proficiency using Adobe creative suite

Extra credit for experience in Figma/Miro, motion graphics, illustration or photography

Physical Requirements and Working Conditions

Office environment; cubicle setting

Domestic travel required (up to 25%)

This position has a Hybrid location: Associate will work on-site regularly as needed for work activities.

Carhartt is a tobacco free workplace.

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