Job Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong understanding of market trends and consumer behavior, with the ability to develop and implement effective marketing strategies. This role requires a creative thinker who can manage multiple projects simultaneously while collaborating with cross-functional teams to achieve business objectives.
Responsibilities
- Develop and execute comprehensive marketing strategies that align with company goals.
- Conduct thorough market research to identify trends, customer needs, and competitive landscape.
- Oversee social media marketing efforts, ensuring consistent brand messaging across platforms.
- Manage product management processes, from concept development through launch.
- Create compelling copy for various marketing channels, including digital, print, and advertising sales materials.
- Monitor and analyze the effectiveness of marketing campaigns using SEO best practices and Google analytics tools.
- Prepare and manage the marketing budget, ensuring optimal allocation of resources for maximum ROI.
- Photo shoots and video shoots for social media.
- Develop small business, local community and national brand image.
- Merch development and deployment
- Develop and maintain company store
Skills
- Proficiency in Google analytics and SEO techniques to drive online visibility.
- Excellent research abilities to gather insights on market trends and consumer preferences.
- Experience in social media marketing strategies that engage target audiences.
- Knowledge of product management principles to guide product development efforts.
- Exceptional copywriting skills for creating persuasive content across various platforms.
- Familiarity with advertising sales processes, including print advertising strategies.
- Attention to detail and excellent communication skills
- Photography and videography skills for digital imaging
- Coordinate brand image across brands, merch and platforms (Facebook, Instagram, TikTok, Newsletter, YouTube, Website and others).
Education/Expereince
- Degree/Master's in Marketing or similar field preferred
- Experience with brand management, food/beverage industry
Join our team as a Marketing Manager and play a pivotal role in shaping our brand's future while driving impactful marketing campaigns that resonate with our audience!
Job Type: Full-time
Pay: $40,000.00 - $50,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Vision insurance
Work Location: In person