Marketing Specialist

Responsibilities:

Business Development-

• Responsible for leading, providing strategic direction and executing on Business Development projects (both proposals and client presentations) in partnership with fee earners and service line teams
• Lead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of C&W’s BD “Proposing Solutions” approach
• Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request
• Ensure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectation, timelines and milestones throughout the process
• Work with team to write or oversee proposal and presentation content and review with fee-earners and key responsible affiliates
• Facilitate review of materials and address any feedback from fee-earners and key responsible affiliates
• Ensure the delivery of a clean final product to fee-earner or client
• Share best practices with broader Marketing team

Other Responsibilities-

• Responsibilities include managing proactive marketing initiatives to increase awareness and interest in the market to elevate the position and perception of Cushman & Wakefield and its experts

• Contributes to the creation, design and development of materials as needed

• Working with the Marketing Manager, supports, and at time leads and manages, the business development process for proposals and presentations from commencement to material completion, interfacing directly with leadership and fee earners throughout the process as well as partnering with graphic designers

• Responsible for assembling, writing (or editing), and updating written content

• Coordinates and make edits and updates to marketing deliverables, delivering final, clean outputs

• Ensures best practice sharing and adoption

• Collaborates with peers across markets and functions and share work to increase the effectiveness and efficiencies of colleagues

Qualifications:

• Bachelor's degree in marketing, journalism, English, or public relations preferred

• 3+ years of experience

• Background services marketing and or Point of Sale marketing (proposal development, pitch development)

• Exceptional written and oral communication skills

• Strong time management, organizational, and prioritization skills. Must have the ability to balance multiple priorities and projects simultaneously

• Self-motivated approach with the ability to take initiative but works well in group environment

• An eagerness to learn new skills and subjects

• Proficiency in Microsoft suite (including PowerPoint), knowledge of Adobe applications also preferred