Manager, Marketing & Communications

Our Employer Partner is a leading provider of pediatric palliative care in British Columbia, dedicated to improving the quality of life of children with life-threatening illnesses and supporting their families. Through compassionate, family-centered care, it addresses the physical, emotional, social, and spiritual needs of children and their loved ones at every stage of illness, including bereavement. The organization is committed to delivering high-quality care through collaboration, honest communication, continuous learning, and a holistic approach that prioritizes comfort, dignity, and well-being.

Term: 12-month contract (maternity leave cover), with the possibility of extension

Temporary, full-time 1.0 FTE (75 hours bi-weekly)

Anticipated Start/End Dates: January 6, 2027-January 2028

Job Application Closing Date on BambooHR: 5:00 p.m., Oct 18, 2026

WHY SHOULD YOU CHOOSE TO WORK HERE?

We offer competitive compensation and a benefits package focusing on wellness and self-care

that includes:

• 20 days’ vacation (pro-rated to your full-time equivalency) to start, with ongoing annual

anniversary increases up to an organizational maximum of 45 days

• Up to two paid mandatory wellness days a year
• Generous paid leave including compassionate and special leave when you need it
• Municipal Pension Plan (MPP) *if already participating with another employer
• 100% employer-paid benefits package from your first day, which includes extended

health and dental and $1,500 annually for counselling

• Health and Wellness Spending account that provides up to $1,000 annually to ensure

you can focus on the benefits that are important to you and your family (Eligible after

successful completion of the 6-month probationary period).

• Flexible working options
• Meal program on-site at the hospices
• Continuous paid training and development opportunities so everyone has the opportunity

to learn new skills and grow

• Ongoing parental support including top-up for maternity and parental leave, and paid

leave for new grandparents

JOB SUMMARY

The Manager, Marketing & Communications, is responsible for developing and executing

internal and external marketing and communications strategy and plans that support the organization's strategic priorities, drive fundraising, raise brand awareness,

and advance organizational goals for diversity and inclusion. The Manager is responsible for

fostering connections between organization supporters, media, and the work and programs at the organization.

Working collaboratively with internal teams, patient-family partners, media, and marketing

agency vendors, they will implement integrated activities that support the organization's

strategic priorities and fundraising goals. In addition, the Manager provides supervision and

guidance to identified members of the Marketing and Communications team.

RESPONSIBILITIES - 100%

Project Management – 30%

• Proven experience in project management - excellent at managing multiple projects and

campaigns and meeting tight timelines. Ensures brand strategy, voice, and identity are

maintained through multi-channel campaigns.

• Responsible for supporting the strategy, planning, execution, and reporting for

fundraising and stewardship events and key partner activations in collaboration with the

events team

• Responsible for supporting the strategy, planning, and execution for key partner

activations

• Responsible for supporting the strategy, planning, execution, and reporting for

advertising campaigns with partner agency

• Works cross-functionally with other departments to support integrated strategies across

various communication platforms to elevate overarching organizational initiatives

Media & PR – 20%

• Develops proactive, integrated media relations pitches through researching story ideas

and promoting opportunities through liaison with staff and families

• Supports issues management in collaboration with Director, Marketing and

Communications and Chief Communications Officer

• Responds to and organizes media inquiries and requests, pursues earned media

opportunities, writes press releases/media advisories, tracks broadcast media statistics

• Tracks media performance and provides reports
• Develops and leads the media training program for staff & families and prepares staff for

media interviews

People Management – 20%

This role directly manages the following positions:

• Clinical Communications & Marketing Officer
• Officer, Marketing & Communications II

Strategic Planning and Budget – 10%

• Works closely with the Director, Marketing & Communications on the development and

execution of integrated strategies, including managing the Integrated Strategy budget

• Responsible for the strategy, development, and execution of the annual internal

communications plan including goals, key messaging, communication channels, and

tactics.

• Develops, leads, and executes earned media strategy and execution, raising awareness

about the organization.

• Works cross-functionally with other departments to support an integrated strategy across

various communication platforms to elevate the organization's brand and drive fundraising

Internal Communications – 10%

• Work closely with leaders and key internal collaborators to ensure that internal

communication is clear, consistent, and aligned with organizational strategic priorities

and values

• Provide guidance on internal communications to teams across the organization and elicit

feedback in the form of surveys and other appropriate methods to ensure compliance,

commitment, and understanding

• Monitor and measure the effectiveness of internal communications, and make

recommendations for improvement based on feedback and data analysis

• Create and manage the internal communications calendar to ensure internal

communications are timely, effective, and relevant

• Lead the DEIB communications along with the Development team lead on the internal

committee

Family Engagement – 5%

• Understands the power of storytelling in donor awareness, engagement, and

stewardship. Supports annual content plan with video production and execution.

• Works with the organization's patient-family partners, with compassion, to write and share their

story to support the development of content for fundraising campaigns and events

Brand – 5%

• Responsible for maintaining a consistent brand voice and identity to ensure consistency

in core messaging to audiences across collateral, campaigns, channels, and platforms.

• Supports the development and maintenance of an organization-wide inclusive style guide to support

the organization's staff with writing and creating the organization's messaging materials to ensure consistent

identity and guidelines for a continuous brand experience.

Assumes other related responsibilities, as assigned.

EDUCATION AND EXPERIENCE

• Related degree or diploma, preferably in English/Communications/Marketing, coupled with a

minimum of 5 years progressive communications experience including 3+ years managing

external relationships, including printers, agencies, and managing media relations to protect

and elevate the brand.

• Mature leadership skills, 2-3 years of experience managing team members, building strong,

trusting, and authentic relationships.

• Healthcare communications experience is an asset.
• Experience working for a non-profit organization in a marketing or communications role is an

asset.

QUALIFICATIONS

What you bring to the role:

• Superior writing, editing, and verbal English communication skills.
• Demonstrated flexibility with the ability to manage fluctuating schedules, multiple

projects, and meet tight deadlines.

• Experience in brand management and communications to build and maintain the

organization's brand and fundraising event brands.

• Ability to communicate clearly, persuasively, and creatively with different audiences and

internal collaborators.

• Understanding of audience segmentation, targeting, positioning, branding, messaging,

and storytelling to inform leadership decisions and collaborative projects.

• Demonstrated ability to work collaboratively with individuals at all levels and manage

immediate and/or sensitive information and situations on a regular basis.

• Understanding and experience utilizing social media as a business tool in the application

of awareness and fundraising campaigns.

• Creative, strategic thinker with the ability to identify and grasp communication and

marketing opportunities to enhance the organization’s profile.

• Strong work ethic, including a high degree of accountability, integrity, passion, empathy

and compassion.

• Proficiency with Microsoft Office Suite, Adobe Creative Suite, WordPress, Customer

Relationship Management (CRM), Slack, Trello, Digital Asset Management (DAM)

• Experience with digital analytics tools.
• Clear and valid BC driver’s license and access to a vehicle are required.

You have:

• High integrity; creativity; balance, good judgment and objectivity; high vision and

conceptual capabilities; consultative, facilitate and collaborative; sense of humor.

• Excellent time management skills.
• Demonstrates flexibility that allows you to work with high-energy, creative people.
• Able to thrive and effectively manage priorities in a changing, ambiguous environment.

Please note:

• Evidence of Health Canada-approved vaccinations must be provided prior to your first

day of work.

• Flexibility is necessary, as this position requires weekend and evening work and travel

within and outside the Lower Mainland.