E commerce Growth Manager B2C

Job Description – E-Commerce Growth Manager (B2C)

Location: Bengaluru

Experience: 3–5 Years

Employment Type: Full-time

Department: E-Commerce / B2C Growth

About the Role

We are looking

for a results-driven E-Commerce Growth Manager to take ownership of our B2C

online business and drive revenue, customer acquisition, website performance,

and customer retention.

Key Responsibilities

• Own B2C
• e-commerce sales and revenue growth.
• Develop and
• execute strategies to increase website traffic, conversions, AOV, and
• repeat purchases.
• Manage and
• optimise Google, Meta, and other performance marketing campaigns.
• Monitor ROAS,
• CAC, conversion rate, AOV, revenue, and customer acquisition.
• Analyse website,
• product, and customer data to identify growth opportunities.
• Improve product
• listings, landing pages, offers, bundles, and the overall customer
• journey.
• Plan and execute
• seasonal and gifting campaigns such as Diwali, Christmas, Valentine's Day,
• Rakhi, etc.
• Drive customer
• retention through remarketing, WhatsApp, email, offers, and
• repeat-purchase initiatives.
• Coordinate with
• the design, marketing, operations, inventory, fulfilment, and customer
• service teams.
• Monitor
• product/category performance and recommend new products or collections
• based on customer demand.
• Prepare regular
• e-commerce performance reports and provide actionable insights to
• management.

Key Performance Indicators

Revenue Growth | Conversion Rate | ROAS | CAC | AOV | Customer

Acquisition | Repeat Purchase Rate | Website Traffic | Customer Retention

What We Expect

We are looking for someone who takes complete ownership of B2C growth,

understands customer behaviour, works with data, experiments with new growth

opportunities, and converts ideas into measurable business results.

Requirements

Requirements

• 3–5 years of

experience in B2C E-commerce, E-commerce Growth, Digital Sales, or

Performance Marketing.

Strong

understanding of e-commerce funnels, customer acquisition, conversion

optimisation, and retention.

Hands-on

experience with Google Ads, Meta Ads, analytics, and performance

marketing.

Experience with

Shopify, WooCommerce, or similar e-commerce platforms.

Strong

analytical skills with good knowledge of Excel/Google Sheets.

Understanding of

ROAS, CAC, AOV, Conversion Rate, and Customer Lifetime Value.

Strong

communication, coordination, and problem-solving skills.

Highly

proactive, commercially focused, and target-oriented.

Benefits

Paid Leaves

Competitive salary

PF