Cluster Sales Lead: Limpopo

Overview What we’re looking for: Responsible for the Cluster Sales (MT and TT) and sales structure. Develops effective sales plans and executes the same to drive volume, revenue to achieve / exceed AOP targets whilst driving customer satisfaction. Responsibilities Accountabilities Key Performance Area Specific Outputs 1. Sales · Develop sales plans (90 days) · Ensure sales potential for all areas are captured · Establish sales goals and targets for the cluster in line with the SASKO’s overall objectives. · Predict future sales trends and prepare accurate forecasts based on market analysis and historical data. · Conduct market research to identify new opportunities, monitor competition, and stay updated on industry trends. · Create and implement effective sales strategies to increase revenue, expand the customer base, and enter new markets. · Track the profitability of sales efforts, ensuring that sales strategies contribute to the cluster’s bottom line. · Monitor sales KPIs and ensure sales targets for areas and routes are achieved. · Monitor and manage distributor performance ensuring that targets are met at optimal costs · Manage sales budget, promotions and pricing Business development: acquire new business – Micro markets and grow existing business (loyalty programs) · Grow market share · Customer management · Build relationships with top tier customers (WEC – Win Every Customer) · Work with · Trade calendar · 2. People Growth and · Hire, train, and mentor members of the sales team to ensure they have the skills and knowledge necessary to succeed. · Monitor the performance of sales staff by setting KPIs, providing regular feedback, and conducting performance evaluations. · Encourage a high-performance culture through incentives, recognition, and motivational leadership. · Work with –WEC; Conduct regular gate to gate meetings with sales supervisors to assess market and identify development opportunities · Identify skill gaps within the sales team and organize training programs or workshops to improve performance. Leadership 3. Systems, Procedures · Understand BI (Business Intelligence) or similar programmes · Bakery scorecard report · Understand and evaluate daily sales report · Understand DRM (Distribution Management) · Understand and read reports · and Practices 4. Relationship Results · Work closely with the marketing team to ensure alignment between marketing campaigns and sales strategies, driving qualified leads to the sales team. · Ensure that the sales team works in sync with operations, logistics, or production teams to meet customer delivery expectations. · Manage relationships with external sales channels, distributors, or resellers to ensure they align with the company’s objectives. 5. Innovation and · Ensure that sales practices comply with all relevant legal and regulatory standards. · Promote and enforce ethical behaviour within the sales team, maintaining the company’s reputation and customer trust. Improvement 6. Values * Ownership * Integrity * Respect * Empowerment * Teamwork * Consumer and Customer Qualifications What will qualify you for the role: A bachelor’s degree in business, marketing, or a related field is typically required Minimum 10 years relevant experience in within within a unionised environment. Minimum of 5 years in a leadership position Proficient in MS Office and SAP or equivalent ERP system “PepsiCo is an Equal Opportunity Employer in line with the Employment Equity Act"