About The Boutique Hub
At The Boutique Hub, we help thousands of independent retailers and product-based business owners grow smarter, stronger businesses with the tools, community, and education they need. We’re a fast-moving team with a huge heart — and we’re looking for someone who knows digital marketing inside and out, and loves turning strategy into clicks, conversions, and community.
About the Role
We’re hiring a Digital Marketing Coordinator who will take ownership of the tech, flow, and execution side of our digital campaigns. You’ll work alongside our Graphic Designer and Content Manager to bring marketing plans to life across email, funnels, web, social, Kajabi, and more.
You’re the kind of person who’s organized, scrappy, proactive, and can make things happen in a digital system. Whether you’re setting up a high-converting opt-in page, building emails in ActiveCampaign, mapping a nurture sequence, or testing UTM links — you’ve got it.
What You’ll Own
Digital Marketing Execution
- Build and manage funnels, landing pages, and forms using Kajabi and ActiveCampaign
- Set up and optimize tagging, tracking, UTM links, automations, and customer journeys
- Support audience segmentation, lead magnet delivery, and campaign workflows
- Monitor campaign performance and optimize based on data from Google Analytics and CRM
Email + SMS Marketing
- Create and manage email campaigns, sequences, and automations in ActiveCampaign
- Build nurture sequences and sales funnels that speak directly to our audience
- Schedule and manage SMS campaigns with list segmentation and personalized targeting
- Test, QA, and report on open rates, CTR, deliverability, and conversions
Blog + Content Optimization
- Support the Content Manager by formatting and optimizing blog posts for SEO
- Add appropriate links, CTAs, tags, and visuals to boost search traffic and user experience
- Work with the team to update older content and improve performance over time
Social Media + Campaign Support
- Collaborate on campaign builds across email, social, blog, podcast, and Kajabi
- Assist with social scheduling, hashtag research, and repurposing content
- Coordinate visuals with the Graphic Designer and help track performance of key posts
- Support influencer, affiliate, and promotional campaigns with clear digital workflows
Light Design + Brand Support
- Use Canva for quick-turn marketing graphics, updates to Kajabi pages, and opt-ins
- Keep all campaigns aligned with The Boutique Hub’s voice, tone, and visual brand
- Ensure a smooth, on-brand experience across all channels and touchpoints
You’re a Great Fit If You...
- Have 3+ years in digital marketing, funnel building, or email marketing (bonus for eCommerce or membership-based experience)
- Are an ActiveCampaign + Kajabi pro, fluent in Google Analytics, UTM tracking, SEO basics, and Canva
- Have a sharp eye for detail and love building high-converting campaigns
- Can juggle multiple moving parts and communicate clearly with a cross-functional team
- Understand women-owned small businesses and what speaks to our boutique audience
- Want to work somewhere fun, fast, empowering — and where your ideas matter
Perks of Working With Us
- Remote, flexible, team-oriented culture
- Opportunity to directly impact thousands of female entrepreneurs
- Access to cutting-edge tools, education, and a powerhouse community
- Room for growth as we scale and evolve
