Principal Marketing Data Governance Analyst

ADP is hiring a Principal Marketing Data Governance Analyst

Locations:  Roseland NJ, Alpharetta GA

• Are you empathetic to client needs and inspired by transformation and impacting the lives of millions of people every day?
• Are you looking to join a dynamic, inclusive team environment with a culture of collaboration and belonging? 

Well, this may be the role for you. Ready to design what's next?

In this role you will take the lead in supporting and maintaining robust data governance practices for our Sales and Marketing teams. This role will be critical in ensuring that our data is reliable, consistent, and effectively supports strategic marketing initiatives like Multi-Touch Attribution (MTA).

To thrive in this role, you will have a proven record of implementing and supporting data governance frameworks, CRM knowledge and a Marketing background is highly desired, but not required, along with certifications in data governance or data management.  As part of our team, you'll find exciting challenges, get opportunities to grow your career, and develop solid friendships as we design what's next for ADP and the industry.

Like what you see?  Apply now!

Learn more about ADP at jobs.adp.com

 WHAT YOU’LL DO:

• Define & Track Critical Data Elements (CDEs): Work with stakeholders to identify and build out documentation on critical data elements for marketing, ensuring they are well-understood across the organization.
• System & Process Analysis: Understand specific processes and upstream systems that influence the marketing Critical Data Elements, document the data flows and recommend governance process improvements
• Cross-functional Collaboration: Work closely with marketing, sales operations, sales governance, data engineering, enterprise governance, and analytics teams to ensure alignment on data governance practices.
• Support Stakeholder Awareness: Work with the broader Data Governance team to ensure stakeholders are aligned and aware of data quality metrics and governance measures.
• Governance Framework Development: Build a governance framework focused on marketing data and aligned with broader governance team.
• Provide Recommendations: Proactively provide recommendations to improve data quality and ensure adherence to data standards.
• Data Lineage Documentation: Develop and maintain data lineage documentation for key sales and marketing datasets to ensure transparency and traceability of data across systems.
• Drive Training and Education: Support and deliver training sessions for marketing and sales teams to improve data literacy and understanding of data governance practices.
• Data Stewardship: Act as a data steward for sales & marketing, work with relevant stakeholders to identify and develop corrective action plans and preventive measures to maintain data quality.

TO SUCCEED IN THIS ROLE:

• You’ll have a Bachelors degree or equivalent.

• Proven track record of implementing and supporting data governance frameworks.
• Knowledge of CRM, Sales and Marketing platforms a plus!
• Business Analysis skills and ability to understand complex systems and data flows
• Experience collaborating with cross-functional teams, especially in marketing and sales domains.
• Excellent communication skills with an ability to convey complex data concepts to a variety of stakeholders
• Experience with data lineage, metadata management, and data stewardship practices.
• Strong problem-solving skills and experience in resolving data quality issues.

Preferred Qualifications:

• Expertise in SQL, data visualization and data analysis
• Familiarity with data governance tools (e.g., Collibra, Alation)
• Certifications in data governance or data management (e.g., DAMA Certified Data Management Professional).

YOU'LL LOVE WORKING HERE BECAUSE YOU CAN:.

• Deliver at epic scale. We deliver real user outcomes using strong judgment and good instincts. We're obsessed with the art of achieving simplicity with a focus on client happiness and productivity.
• Be surrounded by curious learners. We align ourselves with other smart people in an environment where we grow and elevate one another to the next level. We encourage our associates to listen, stay agile, and learn from mistakes.
• Act like an owner & doer. Mission-driven and committed to leading change, you will be encouraged to take on any challenge and solve complex problems. No tasks are beneath or too great for us. We are hands-on and willing to master our craft.
• Give back to others. Always do the right thing for our clients and our community and humbly give back to the community where we live and work. Support our associates in times of need through ADP's Philanthropic Foundation.
• Join a company committed to equality and equity. Our goal is to impact lasting change through our actions.

What are you waiting for?  Apply today!

Find out why people come to ADP and why they stay: https://youtu.be/ODb8lxBrxrY

(ADA version: https://youtu.be/IQjUCA8SOoA )

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