Job Overview
We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a deep understanding of social media trends, content creation, and analytics to ensure our messaging aligns with our overall marketing goals.
Duties
- Develop and implement comprehensive social media strategies to increase brand awareness and engagement across various platforms.
- Create, curate, and manage published content (images, video, written) that resonates with our target audience.
- Monitor social media channels for trends, customer feedback, and engagement opportunities through social listening.
- Collaborate with the marketing team to align social media campaigns with broader marketing initiatives.
- Engage with followers by responding to comments and messages promptly while fostering community relationships.
- Oversee graphic design projects using Adobe Creative Suite (Photoshop, Illustrator) to create visually appealing content.
- Stay updated on industry trends and best practices in digital marketing, e-commerce, and branding.
Skills
- Experience in content creation including graphic design, photography, video editing, and proofreading.
- Knowledge of public relations strategies and relationship management practices.
- Ability to develop engaging content tailored for various platforms including Facebook, Instagram, Twitter, LinkedIn, etc.
- Excellent communication skills with a focus on branding consistency across all channels.
- Creative mindset with the ability to think outside the box while maintaining brand integrity. If you are passionate about social media marketing and eager to contribute your skills in a collaborative environment, we encourage you to apply for this exciting opportunity.
Job Type: Full-time
Pay: $16.00 - $20.00 per hour
Expected hours: 20 – 40 per week
Work Location: In person
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