Overview
We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a deep understanding of social media trends, content creation, and analytics to effectively communicate our message across various channels.
Responsibilities
- Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
- Create, curate, and manage published content (images, video, written) across all social media platforms.
- Monitor social media channels for trends, customer feedback, and engagement opportunities.
- Analyze performance metrics and adjust strategies accordingly to optimize results.
- Collaborate with the marketing team to align social media initiatives with broader marketing campaigns.
- Utilize SEO best practices to enhance visibility and reach on social platforms.
- Stay updated on industry trends and emerging platforms to keep the brand relevant in the digital space.
- Manage social media advertising campaigns to maximize reach and engagement.
Skills
- Proficiency in Adobe Creative Suite for content creation and graphic design.
- Strong understanding of web-based analytics tools to track performance metrics.
- Experience in photography and video editing for high-quality content production.
- Proven expertise in social media management across various platforms (Facebook, Instagram, Twitter, LinkedIn).
- Ability to create engaging content that resonates with diverse audiences while avoiding stigmatization of any group.
- Knowledge of SEO principles to enhance content visibility online.
- Excellent communication skills with the ability to articulate ideas clearly and effectively.
- Creative mindset with a passion for storytelling through digital mediums.
Join us as we elevate our brand's presence in the digital landscape!
Job Type: Part-time
Pay: $63,430.00 - $68,540.00 per year
Expected hours: 30 per week
Work Location: Remote
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