UI/UX Lead

Job Location:

We are hiring for this position in Salina, Kansas.

About Us:

Pure Imagination Studios started in 2012 as a diversified entertainment company built by a team of creators who shared a true passion for storytelling. We thrive on imagination, and everything we do is designed to bring a tangible experience to anything our clients, partners and even ourselves, are able to imagine. We believe that pure imagination should be the fuel to our reality. Pure Imagination Labs designs immersive, interactive experiences that make complex training and simulation intuitive, purposeful, and fun. Our projects blend real-time systems, tactile interfaces, and narrative framing to support education, decision-making, teamwork, and user engagement in high-stakes scenarios. We take the best of game design and apply it to real-world learning environments that demand more than just entertainment. The environments are dynamic, the challenges are varied, and the work is as rewarding as it is technically ambitious. We are storytellers, dreamers, and creators of new worlds – striving to develop the future of entertainment. Join our team today!

Overview:

Pure Imagination Labs’ UI/UX Lead designs and implements immersive UI/UX systems in Unreal Engine, supporting mission logic, feedback clarity, and educational accessibility. Owns the full UI lifecycle—from wireframes to optimized real-time implementation—across screen-based, spatial, and physical interfaces. Develops modular UI components, reusable frameworks, and scalable design patterns. Leads usability testing and ensures alignment with narrative tone, technical performance, and guest comprehension. Serves as a hands-on contributor and functional lead across internal and vendor-delivered projects.

Responsibilities:

• Design, prototype, and implement immersive UI/UX systems in Unreal Engine 5 using UMG, Blueprints, and modern UE5 interface components.
• Take UI/UX from initial concept through final implementation, including layout, logic, feedback systems, and performance optimization.
• Own the full lifecycle of UI/UX design across physical-digital, simulation, and interactive narrative experiences.
• Define adaptive UI patterns that scale across screen-based interfaces, in-world displays, spatial HUDs, and physical control overlays.
• Collaborate with creative, technical, and production teams to ensure UI design supports mission logic, narrative clarity, and intuitive user flow.
• Architect reusable UI frameworks that account for state changes, branching logic, error handling, scoring, and feedback systems.
• Maintain performance-optimized, modular UI components using deferred rendering-safe materials and data-driven layouts.
• Develop documentation, style guides, and UX standards for consistent implementation across teams and vendors.
• Conduct usability testing across age groups and use cases, incorporating feedback into iterative UI refinement.
• Design with accessibility, educational clarity, and immersive fidelity in mind—including controller mapping, motion-safe layouts, and readable typography.
• Integrate UI assets from internal and external artists while maintaining visual consistency and real-time performance.
• Serve as both hands-on contributor and functional lead, owning UI/UX delivery on small projects and overseeing vendors or team members on larger initiatives.
• Performs other duties as assigned.

Qualifications:

• Associate’s degree or equivalent from two-year college/technical school required.
• Bachelor’s degree from a four-year college or university is preferred or equivalent combination of education and experience.
• Minimum 5 to 7 years of professional experience designing and implementing real-time UI/UX for games, training, simulation, or immersive experiences.
• Expert knowledge of Unreal Engine 5, specifically UMG, Blueprint-based UI logic, Material Layers for UI, and UE5 best practices for widget optimization.
• Demonstrated ability to take UI/UX from early concept to final implementation.
• Proficiency in wireframing and UX tools such as Figma, Adobe XD, or similar.
• Experience designing interfaces for non-traditional hardware setups, including large displays, motion platforms, or custom physical interfaces.
• Strong visual sensibility with an understanding of motion-safe UI, scaling, and contrast/accessibility standards.

Additional Qualifications:

• Familiarity with VR/AR UI design, including spatial input and comfort-safe interfaces.
• Experience working in themed entertainment, simulation environments, or LBE.
• Experience using design tools such as After Effects, Photoshop, Illustrator, or similar for visual and motion UI asset development.
• Proven ability to managing vendors or mentoring junior contributors in a fast-paced production environment.
• Experience with databinding, State Tree, or runtime behavior systems in UE5.
• Flexibility to travel for live staging and working on-site for integration testing, commissioning, and post-launch support.
• Strong verbal and written communication skills, with the ability to interact effectively with internal teams, external vendors, and other stakeholders.
• Ability to handle sensitive information with confidentiality and professionalism.

o Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of four days per week.

o Required Residence: This candidate must live or reside in the state of Kansas; or relocate within six (6) months of offered employment.

o Required Travel: This candidate is required to travel up to 15% for specific project installations.

The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), medical leave, and a variety of other perks. A bonus and incentive plan may be provided as part of the compensation package, dependent on the level and position offered.

Learn more about the opportunities offered by Pure Imagination by visiting the Careers page of the company website.

Salary:

$115,000 annually

Pure Imagination Studios is an equal opportunity employer (EOE).