Snow Reporter

Job Title: Snow Reporter

Department: Sales & Marketing

Reports To: Marketing Manager

Prepared By: Sierra-at-Tahoe

Prepared Date: 10/2026

FLSA Status: Non-exempt

Pay Status: Hourly (4 days/week, 5AM-3:30PM shift times)

YR Status: Seasonal (Full-time)

Benefit Status: None

Pay Rate: Starting at $18.00/hr

Embrace the thrill of winter and step outside of the norm and into an outdoor opportunity you’ll cherish forever. Here at Sierra, we pride ourselves on our welcoming and inclusive work atmosphere that keeps the stoke high for our guests and employees alike all season long. If you’re looking for a full career switch centrally stationed in the beautiful Sierra Nevada, you just found it.

NOTE: This job description shall not be construed as a contract for employment. Must be at least 18 years of age. Sierra-at-Tahoe is an at-will employer. This position requires a post offer background check.

SUMMARY

Are you an early riser with a passion for skiing or snowboarding, possess a love for events and a knack for storytelling? Sierra-at-Tahoe is seeking a creative, organized, and enthusiastic Snow Reporter to fuel our marketing engine by sharing daily mountain updates and bringing the Sierra brand to life through clear communications and exciting activations.

In this role you’ll deliver an accurate and timely mountain conditions report each morning across Sierra’s digital platforms while also assisting with creating compelling assets (written and visual) to highlight on-brand mountain moments. You’ll collaborate closely with the Marketing and Mountain Operations team to ensure our updates are consistent, informed, and filled with Sierra stoke!

Duties and Responsibilities are (but not limited to):

• Arrive at the mountain by 5:00 AM on assigned days to prepare and distribute an accurate daily snow and mountain conditions report
• Update Sierra-at-Tahoe's website, snow phone, and third-party platforms (X, Instagram, SMS, website) with real-time conditions and operation updates throughout the day
• Participate in radio and on-camera interviews and serve as a Sierra ambassador for weekly live segments and other branded short form video content segments
• Contributing writer for weekly newsletter, Snow Reporter blog, drafting Instagram captions, and other copywriting support needs
• Support the Marketing team by gathering resort content, assist in coordinating on-site logistics and events (tickets, rentals, swag), and keeping incoming requests organized via Wrike
• Support program reporting with guidance from other Marketing team members, helping pull analytics (social, email, web traffic) into monthly recaps
• Cultivate relationships with Ski Patrol, Grooming, Lift Ops, and Mountain Ops teams to gather reliable, up-to-the-minute information, as well as other departments to facilitate on-hill events.
• Capture and share quick daily condition updates via iPhone/Instagram Stories
• Can-do thinker with the ability to work through complicated situations.
• Able to work under pressure and meet deadlines while providing realistic expectations and excellent guest experiences.

IDEAL CANDIDATE

• Has excellent written and verbal communication skills
• An expert/advanced skier or snowboarder with a passion to ski/ride daily, in all conditions and types of terrain
• Loves copywriting and coming up with catchy captions
• Interest in being an on-camera personality and ambassador for Sierra-at-Tahoe delivering key condition updates + stoking the market
• Is a self-starter who works well independently in fast-changing mountain environments
• A natural creative who enjoys coming up with unique ideas and storylines
• Comfortable working outside in winter conditions, sometimes before sunrise or after sunset
• Ability to calculate snow totals and deliver accurate, on-brand resort communications

RESPONSIBILITIES TO SAFETY

1. Protect the safety of self, co-workers, and Sierra-at-Tahoe Resort guests at all times.

2. Report any potentially harmful equipment or situations to the immediate supervisor without delay.

3. Report safety-related accidents and incidents at once to immediate supervisor.

4. Follow all company and department safety policies and procedures.

5. Operate equipment in a safe manner that will not lead to injury of yourself or others.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

High school diploma or general education degree (G.E.D.); or one to three months related experience and/or training; or equivalent combination of education and experience.

LANGUAGE SKILLS

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees.

MATHEMATICAL SKILLS

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret graphs.

REASONING ABILITY

Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

CERTIFICATES, LICENSES, REGISTRATIONS

Resort certification on any necessary equipment.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand, sit and talk or hear. The employee frequently is required to use hands to finger, handle, or feel; and reach with hands and arms. The employee is occasionally required to ski/ride, walk, climb, kneel, crawl or balance. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 50 pounds.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly exposed to guest/employee interaction, moving mechanical parts and rapidly changing outside weather conditions in an alpine environment. The employee is occasionally exposed to high, precarious places and the risk of electric shock. The noise level in the workplace is usually moderate but can be loud during events and activations.