Mapping Exercise - Marketing Oliva

# Marketing Talent Mapping

## Company Overview

*Not specified.*

## Job Summary

The role involves conducting a comprehensive talent-mapping exercise to identify and engage high-potential marketing professionals within the aesthetics and dermatology services category. The objective is to build a talent pipeline by sourcing candidates with relevant experience, primarily focusing on demand creation and awareness-building capabilities. The process is flexible, with the potential to hire the right candidate based on quality and fit, rather than fixed position requirements.

## Responsibilities

• Conduct secondary research to map relevant marketing professionals across competitor and adjacent organizations using platforms such as LinkedIn, Naukri, and reference networks.
• Reach out to identified professionals to verify their category relevance and gauge their openness to exploring opportunities with Oliva.
• Present only those candidates who express interest, providing a summary of their background and category exposure, along with reasons for declining if applicable.
• Maintain a live Google Sheet tracker to provide real-time visibility into candidate status, intent, and reasons for non-interest.
• Ensure all profiles are reviewed for quality before sharing with Oliva.
• Facilitate candidate meetings, which are to be conducted solely by Dhaval.
• Participate in a check-in call at the end of the mapping period to review the pipeline and determine next steps.

## Qualifications

• Proven experience in marketing within the aesthetics and dermatology services category.
• Strong understanding of demand creation and awareness-building strategies.
• Experience with Meta-led performance and brand marketing.
• Excellent research and outreach skills, with proficiency in LinkedIn, Naukri, and reference networking.
• Ability to evaluate candidate relevance based on category experience.
• Strong organizational skills to maintain real-time tracking and documentation.
• Educational background in marketing, communications, or related fields.
• Demonstrated ability to engage professionals and assess their fit for potential roles.

## Preferred Skills

• Prior experience in talent mapping or headhunting within healthcare or aesthetic services.
• Familiarity with the competitive landscape of dermatology and aesthetic clinics.
• Strong interpersonal and communication skills.
• Ability to analyze and synthesize candidate profiles effectively.
• Experience with Google Sheets and real-time tracking tools.

## Experience

• 1–2 years of marketing experience for early-career candidates.
• Up to senior marketing heads, based on quality of ideas, content, and results.
• Relevant experience in demand generation, brand marketing, or performance marketing.

## Environment

• The role involves remote research and outreach activities.
• The candidate will coordinate primarily with Dhaval and the search team.
• The work setting is flexible, with a focus on digital communication and data management.
• No specific physical or environmental conditions are specified.

## Salary

*Not specified.*

## GrowthOpportunities

*Not specified.*

## Benefits

*Not specified.*