Brand Manager DENOR
Job description
WHO ARE WE?
ROPU MIDI is a Regional Operating Unit that covers all local Human Pharma and Animal Health Operating Units across Belgium, Denmark, Norway, Finland, Greece, Portugal, Sweden, and The Netherlands. MIDI has a multicultural and diverse work environment. More than 1.800 employees are striving to work together to improve lives for patients and animals in our region.
At the Operating Unit Human Pharma DENOR, steered out of Copenhagen, we are dedicated to deliver health to humans in Denmark and Norway.
THE OPPORTUNITY
Help shape the future of obesity and MASH care in Denmark and Norway!
As our new Brand Manager (Human Pharma) within CRM, you will be part of shaping the future of obesity and MASH care in Denmark and Norway through impactful marketing initiatives, consumer-focused campaigns, and engagement activities. You will play a crucial role in bringing campaigns to life, leading everything from concept development and influencer collaborations to execution, performance analytics, and optimization. Working closely with cross-functional teams, you will drive brand strategy execution, launch readiness, and data-driven decision-making, turning insights into meaningful business impact. This position requires strong marketing knowledge, financial understanding, and proficiency in data analytics tools and techniques.
This position is based in Copenhagen and reports directly to the Marketing Team Leader CRM.
This is a fantastic opportunity for an experienced professional who wants to be part of a truly innovative and revolutionary team! Join us if you want to make the difference in obesity and MASH care!
YOUR KEY RESPONSIBILITIES
- Collaborate closely with the regional center and the local cross-functional teams to achieve financial sales targets for promoted products.
- Develop and execute multi-channel marketing and consumer engagement activities across relevant channels, including field force, digital platforms, email, social media, and partnerships
- Execute the brand strategy according to the Integrated Customer Plan (ICP).
- Provide input and feedback to the local marketing plan, local activities, and customer insights.
- Plan, organize and lead sales cycle/training meetings to serve brand strategy objectives and Go-to-Market transformation.
- Monitor campaign performance and apply rapid learning and optimization to continuously improve customer engagement and business outcomes.
- Collaborate with external stakeholders: in close cooperation with medical and field operations, conduct regular field visits to stay customer focused and keep up to date regarding the competitive environment.
WHAT YOU SHOULD BRING TO THE TEAM
- At least 5 years of experience in consumer marketing and brand management, ideally from an FMCG company. Experience from the pharmaceutical industry is a strong advantage.
- Master’s degree and/or Diploma in Pharmaceutics, Medicine or Business Administration.
- Experience within obesity/MASH or related therapeutic areas is a plus.
- Experience with interpretation and communication of scientific data.
- Excellent command of the Danish or Norwegian & English languages.
- Digital savviness.
- Excellent communication & influencing skills.
- Strong team player with open and transparent way of communicating.
- Skillful at analyzing data and making data-driven decisions that can help drive business success.
- Agile and a born strategic thinker with a growth mind-set and a profound knowledge of multi- and omni-channel customer plans.
- Ability to build strong customer relationships and deliver customer-centric solutions.
- A structured thinker with a methodical approach to problem-solving and project execution.
- Financial, business & marketing acumen.
WHAT WILL YOU GET IN RETURN?
Next to the opportunity to develop and challenge yourself while learning from a fast-paced environment:
- Work in a wellbeing-oriented organization (Premium access to Headspace and ongoing support and initiatives related to ways of working to help our employees to stay healthy and constantly improve the physical, emotional, mental, and spiritual well-being).
- Pleasant and informal working atmosphere.
- Good balance between work and free time (flexible working hours) - flexibility to work from home within the respective country and the office.
- Option to temporarily work from abroad for a limited period (up to 30 working days) - if applicable.
- Customized Development plan based on your role and aspirations, with several learning platforms such as LinkedIn Learning Premium (languages + training programs) and our Virtual Campus Lifelong learning at our Virtual Campus | Boehringer Ingelheim (boehringer-ingelheim.com)
- A competitive salary range and Health Insurance (Dansk Sundhedssikring).
What’s next?
Please submit your application before the 28th October 2026. We will have a look at your CV and cover letter. If we see a match, we will invite you for a video call interview on November 2nd or 3rd to get to know each other. We will keep you posted during the process!
Screening:
In order to comply with applicable export control laws, Boehringer Ingelheim periodically screens business relations (including job applicants) against sanctioned party lists (“SPL”). These checks may be performed by Boehringer Ingelheim or by any of its Affiliates. You acknowledge that Boehringer Ingelheim and/or its Affiliates will screen you against SPL and that for this purpose your personal data may be processed in relevant databases, including databases of third-party vendors that perform SPL screening for or on behalf of Boehringer Ingelheim or its Affiliates which may be located or accessible outside the EU. Boehringer Ingelheim is committed to ensuring an adequate level of protection of your personal data.
Skills mentioned

Boehringer Ingelheim, founded in 1885 by Albert Boehringer, is a global, research-driven pharmaceutical company headquartered in Ingelheim am Rhein, Germany. The company has a long-standing commitment to innovation, providing high-quality healthcare solutions for both humans and animals. With more than 53,000 employees operating in approximately 130 markets worldwide, Boehringer Ingelheim aims to enhance the lives of patients by developing breakthrough medicines and treatments. The company focuses on various therapeutic areas, including respiratory diseases, cardiometabolic diseases, oncology, and more. As one of the world's top 20 pharmaceutical companies, Boehringer Ingelheim prides itself on being a family-owned enterprise. Its commitment to research and development has resulted in substantial investments in innovative medical solutions and patients' needs. The firm’s philosophy is reflected in its motto, 'Value Through Innovation,' which encapsulates its focus on delivering medical advancements that positively impact global health. With a robust research and production network, Boehringer Ingelheim supports initiatives aimed at sustainability and social responsibility, reinforcing its reputation as a leader in the pharmaceutical industry.
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