WINGX, a JETNET company, is looking for a Demand Generation Manager to accelerate pipeline growth through smart, strategic, and high-impact multi-channel campaigns. This role is perfect for a hands-on B2B marketer who thrives on creating scalable programs that convert. You’ll collaborate with Sales, Product, and external partners to build a high-performing funnel as we expand our footprint in the aviation intelligence space.
We asked Marketing Manager Justine Strzepek what it is like to work on JETNET's Marketing Team and here's what she had to say:
“Working within the JETNET brand portfolio’s marketing team means being part of a collaborative, uplifting culture where teamwork fuels creativity and positivity drives meaningful progress. United by purpose, our brands and the people behind them are advancing aviation intelligence worldwide, which lies at the heart of everything we do.”
Key Responsibilities:
- Plan and manage integrated campaigns across email, paid search/social, and SEO
- Build, execute, and optimize segmented nurture tracks using HubSpot
- Drive re-engagement campaigns and drip series for targeted personas and verticals
- Own the campaign calendar and align efforts to pipeline goals
- Partner on SEO and web optimization strategies to boost landing page performance
- Monitor lead quality and pipeline contribution; track CPL, CAC, MQL quality, etc.
- Run A/B testing and conversion experiments to maximize funnel efficiency
- Collaborate cross-functionally with Sales, Product, and external partners
- Create compelling content offers and campaign assets
- Analyze campaign performance and present actionable insights
What We’re Looking For:
- 3–5 years of B2B SaaS demand generation marketing experience; vertical SaaS or data/analytics preferred
- Proven success managing end-to-end demand gen programs
- Expertise in HubSpot (automation, scoring, workflows, reporting)
- Deep understanding of SEO, paid media, and lead lifecycle strategies
- Strong analytical skills with a conversion-obsessed mindset
- A self-starter with the drive to test, learn, and scale what works
- Ability to think both strategically and tactically
- Comfortable collaborating across departments and managing external partners
- Strong written and verbal communication skills
- Growth mindset and natural curiosity
Location:
- Open to applicants based in Canada who hold legal authorization to work in Canada.
- Strong prefered for those able to work on Eastern Time.
Why Join Us?
At JETNET, you’ll be part of an innovative company that stands at the forefront of aviation data solutions with a sterling reputation in the industry.
Benefits That Support Your Well-Being:
Remote Work Flexibility: Enjoy a balanced work-life arrangement with remote flexibility, empowering you to deliver your best work from home.
Comprehensive Paid Time Off: We understand the value of rest and recharge, so we offer competitive PTO to support a healthy work-life balance.
Comprehensive Benefits Coverage: With health, dental, and vision benefits starting day 1, we prioritize your well-being so you can focus on making an impact.
Ready to take flight with us? Apply today and become a part of the JETNET Team!
