Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.
A healthy heart is essential to good health. That's why we're committed to advancing treatments for people with cardiovascular disease. As a global leader in Cardiac Rhythm Technologies, our breakthrough medical technologies help restore people's health so they can get back to living their best lives, faster. We focus on innovative technologies that can improve the way doctors treat people with heart arrhythmias, or irregular heartbeats.
Our location in Austin, TX currently has an opportunity for a Director of Marketing and Commercial Excellence to oversee the Canada and Latin America Regions for the Cardiac Rhythm Management business. This leader will manage the CRM division’s Marketing and Commercial Excellence functions.
WHAT YOU’LL DO
Lead the CALA Marketing and Education team:
- Leadership of CRM marketing strategies CALA
- Leadership of Marketing Communication CALA
- Leadership of Education and Training strategies and activities.
- Manage product life cycle & product line profitability effectively.
- Grow market via identifying new segments and product opportunities.
- Accountable for achieving CALA CRM business objectives.
- Provide strategic leadership in product management and marketing activities to countries/regions.
- Collaborate closely with Affiliate GM’s and Marketing leaders to ensure CALA and Global designed programs and initiatives fulfil local and Global needs.
- Define and lead initiatives for non-physician stakeholders, including patients, insurance companies, and administrators.
- Define & decide on measurable priorities and focus.
- Seek alignment with business unit objectives and programs.
- Represents and advocates ‘HV- LV -ICM & Aveir’ interest of CALA to the Division
- Creates a culture around “world class” leadership” at CRM and corporation and drives sustainable leadership.
- Contribute to product related planning processes, lead the aggregation if necessary.
- Protect/ Strengthen CRM Brand
- Ensure compliance in performing the training as required by the training procedure.
- Ensure compliance in reporting product experiences according to CRM requirement.
- Coordinate best practice sharing for areas of responsibility within CALA.
Lead the CALA Commercial Excellence team:
- Set-up and implementation of multi-channel strategy based on customer insights and market trends in the device industry in alignment with the marketing strategy and company objectives.
- Develop and drive implementation of sales force effectiveness (SFE) and ensure traction across all CALA countries
- Develop overall management of CALA Commercial Excellence process ensuring modules are delivered to the timelines planned and that the project objectives are met
- Design and Implement innovative strategies through the development of Business Solutions concept that maximize customer access to Abbott CRM portfolio of products.
- Reporting and analysis of all aspects of sales operations, gained market experience and knowledge to make recommendations that impact the Area commercial strategy.
- Manage/lead key cross-functional projects to improve operational excellence and productivity
- Work in conjunction with Marketing leadership of the Area to align supportive functions and internal systems to CRM activities, including:
- SF (Sales force) strategy (Geographical deployment, training, etc) implementation progress and sales force preparedness
- training needs and Sales force assessment processes and metrics (KPI's)
- increasing efficiency or increasing product sales and productivity or value to customers.
Responsibilities for all functions:
- This job description is intended to describe the general nature and level of the work being performed by people assigned to this work. This is not an exhaustive list of all duties and responsibilities.
- When tasks and responsibilities are assigned outside the scope of normal duties, the employee must understand the level of decision making for which he/she is responsible and if in doubt clarify this with his/her supervisor.
WHAT WE OFFER
At Abbott, you can have a good job that can grow into a great career. We offer:
- Training and career development, with onboarding programs for new employees and tuition assistance
- Financial security through competitive compensation, incentives and retirement plans
- Health care and well-being programs including medical, dental, vision, wellness and occupational health programs
- Paid time off
- 401(k) retirement savings with a generous company match
- The stability of a company with a record of strong financial performance and history of being actively involved in local communities
Learn more about our benefits that add real value to your life to help you live fully: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is $147,300.00 – $294,700.00. In specific locations, the pay range may vary from the range posted.
