Field Marketing Manager Enterprise and ABM
Job description
You will create and execute field and ABM programs for priority enterprise accounts. You will align programs with sales goals, manage events and activations end-to-end, coordinate vendors and agencies, and measure account engagement, pipeline influence, deal progression, and revenue impact. You will develop scalable playbooks and reporting.
Responsibilities
- Build field marketing plans aligned with priority accounts, territories, pipeline, and revenue goals
- Own ABM events and experiences
- Manage field programs including roundtables, dinners, gatherings, workshops, and partner activations
- Evaluate conferences and sponsorship opportunities
- Build activation strategies for industry events
- Partner on account targeting, invitations, meeting generation, attendee engagement, and follow-up
- Develop co-marketing programs and joint events
- Manage budgets, agencies, vendors, timelines, logistics, and onsite delivery
- Measure account engagement, pipeline influence, deal progression, and revenue impact
- Build scalable playbooks, processes, and reporting
Requirements
- 5+ years of B2B field marketing, ABM, demand generation, or integrated marketing experience
- Experience building field marketing programs with enterprise Sales teams
- Understanding of ABM and the enterprise buying journey
- Experience executing programs tied to account engagement, pipeline, or revenue
- Experience managing budgets, vendors, agencies, and multiple programs
- Project management skills
- Ability to travel regularly
- Experience marketing technical enterprise products
- Experience marketing to strategic or named accounts
- Familiarity with Salesforce and marketing attribution or reporting
Benefits
- Equity
- Visa sponsorship
- Relocation assistance to San Francisco
- Health, dental, and vision insurance
- Regular team events and offsites
Skills mentioned
fal.ai is the generative media cloud trusted by over 1,000,000 developers and leading companies worldwide. The platform provides access to 600+ production-ready image, video, audio, and 3D models, all accessible through a unified API. With the world's fastest inference engine that's up to 10x faster than alternatives, fal enables applications to scale from prototype to 100M+ daily inference calls with 99.99% uptime. The platform powers AI features for major enterprises including Canva, Perplexity, Quora's Poe, and Adobe. Founded in 2021 by Burkay Gur and Gorkem Yurtseven, fal.ai delivers on-demand serverless GPUs and dedicated compute clusters featuring the latest NVIDIA hardware including H100, H200, and B200 chips. The company has developed the fastest inference for models like SDXL and Whisper, supporting hundreds of millions of customers. With SOC 2 compliance, enterprise-grade security, and pricing starting at $1.2 per hour for premium GPUs, fal enables developers to build, deploy, and train custom AI models at scale.
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