Sales Training Manager

Job Description:

*Please note: We are currently located in Dallas, TX but will be moving to our new facility in August 2025*

Job Summary:

The Sales Training Manager is responsible for designing, delivering, and managing sales training programs that drive performance and prepare new and existing sales associates for success. This role partners closely with business leaders to assess current and future sales training needs, implements standardized training practices, and fosters a culture of continuous learning and development.

Key Responsibilities:

• Deliver engaging training for new sales hires in both classroom and field environments, using a combination of company developed and locally tailored programs.
• Track individual trainee performance and provide coaching and feedback to support development.
• Design and implement new sales management training programs to support leadership readiness and career growth.
• Ensure consistent training practices across the organization by maintaining accurate training documentation, materials, and resource libraries.
• Regularly evaluate and update training content to improve engagement, retention, and alignment with evolving business needs.
• Coordinate closely with cross functional departments to ensure new hires are equipped with the knowledge and tools necessary for success.
• Facilitate and/or conduct required and recommended training sessions for sales associates at all levels.
• Supplement national training materials with market specific content, tools, and reporting processes.
• Stay informed of industry trends and emerging training techniques to enhance learning strategies.
• Plan, schedule, and manage training calendars and events to ensure effective delivery.
• Collaborate with external vendors and third-party providers to support specialized or advanced training initiatives.
• Conduct train-the-trainer sessions to build internal facilitation capabilities where applicable.
• Contribute as a collaborative team member and perform additional duties as required to support company goals.

Qualification:

High School Diploma/GED or Equivalent Experience

in Communications/related, or equivalent experience

3 - 5 Years

Training experience, including 1 year of people management experience. Must be comfortable in dynamic environment which may include ambiguity and frequent changes. Project management. Ability to communicate effectively with all levels of an organization. Ability to moderate large groups and lead initiatives with minimal guidance. Developing and facilitating sales training programs; street sales and sales management experience in foodservice distribution, or restaurant industry experience.

Company description

Performance Foodservice, PFG’s broadline distributor, maintains a unique relationship with a variety of local customers, including independent restaurants and hotels, healthcare facilities, schools, and quick-service eateries. A team of sales reps, chefs, consultants, and other experts builds close relationships with customers — providing advice on improving operations, menu development, product selection, and operational strategies. The Performance team delivers delicious food but also goes above and beyond to help independent restaurant owners achieve their dreams.

Awards and Accolades

Performance Food Group and/or its subsidiaries (individually or collectively, the "Company") provides equal employment opportunity (EEO) to all applicants and employees, regardless of race, color, national origin, sex, marital status, pregnancy, sexual orientation, gender identity, religion, age, disability, genetic information, veteran status, and any other characteristic protected by applicable local, state and federal laws and regulations. Please click on the following links to review: (1) our EEO Policy; (2) the "EEO is the Law" poster and supplement; and (3) the Pay Transparency Policy Statement.