B2B Sales Representative

As a B2B Sales Representative, you'll be responsible for overall sales and relationship management efforts for existing and prospective wholesale customers. This newly established position offers a unique opportunity to shape the future of our wholesale business as we expand into restaurants, hotels, spas, gyms, golf courses, and coffee shops.

The Path Forward: You'll start with inside sales, be trained by our contracted outside sales team, and eventually take over the entire sales function - both inside and outside responsibilities. This is a startup environment where driving results quickly is essential to our growth.

Pursuing New Customers

• Making 30-50 calls per day to convert warm leads from our contracted outside sales team across the lower 48 states
• Researching prospective customers within your national territory
• Developing sales strategies that highlight Frozen Garden's real food products, mission, and solutions
• Meeting with potential customers (primarily via phone, with occasional in-person meetings as needed) to understand their needs and present Frozen Garden offerings
• Representing our brand with integrity and professionalism in all customer interactions

Deepen and Strengthen Existing Customer Relationships

• Conducting regular check-ins with existing wholesale customers
• Performing business reviews to identify customer needs and growth opportunities
• Providing ongoing education about Frozen Garden's product offerings and benefits
• Identifying opportunities where Frozen Garden can add value to customers' businesses
• Building trust through authentic relationships and exceptional service

Sales Management

• Balancing new customer acquisition with strengthening existing customer relationships
• Tracking sales activities and reporting on performance metrics
• Analyzing sales data to identify areas for improvement and opportunities
• Coordinating customer visits and maintaining organized follow-up processes
• Collaborating with internal teams (marketing, product, operations) to support customer needs
• Meeting or exceeding sales targets and quotas

Sales Training - Getting You Ready

Our goal is to set you up for success while driving immediate results! You'll be trained directly by our experienced contracted outside sales team with a clear transition plan:

Phase 1 - Inside Sales Mastery:

• Work closely with our contracted outside sales team to learn our systems and processes
• Master our product lineup and value proposition for wholesale customers
• Start closing warm leads from our established pipeline
• Learn territory management and customer relationship strategies

Phase 2 - Transition to Full Ownership:

• Begin taking over both inside and outside sales responsibilities
• Gradually assume full sales management from contracted team
• Drive new customer acquisition while maintaining existing relationships
• Establish yourself as the primary Frozen Garden wholesale contact

What You'll Master:

• Frozen Garden's systems and processes for customer relationship management
• Deep product knowledge and how to communicate our real food value proposition
• Effective territory management and pipeline development strategies
• Best practices for developing relationships with current and prospective customers

Position Requirements

Required:

• High school diploma/GED required
• 2-3 years of inside sales experience (B2B preferred, strong B2C considered)
• Proven track record of meeting sales goals and targets quickly
• Strong communication skills and comfort with high-volume calling
• Interest in transitioning to outside sales responsibilities
• Self-motivated with exceptional ability to work independently
• Results-driven mindset - able to drive growth quickly in a startup environment
• Located in Northwest Indiana or Chicagoland area (territory covers lower 48 states, but local presence essential for product training, team collaboration, and business development)
• Reliable transportation for occasional travel and in-person meetings as needed

Preferred:

• Bachelor's degree
• B2B sales experience in food service, hospitality, or wellness industries
• Knowledge of the hospitality market

What We Offer

• Competitive base salary plus commission/bonus structure
• Flexible work arrangements with in-office presence in Valparaiso, IN
• Opportunity to make meaningful impact in a small, mission-driven company
• Work with products you can feel proud to represent

About Frozen Garden

For 9+ years, we've been handcrafting premium frozen food products with 100% real ingredients - no supplements, powders, or gimmicks. As a woman-owned business based in Indiana, we partner with local farmers and deliver nutritious convenience to health-conscious consumers. With recent funding secured to accelerate growth, this is an exciting time to join our expansion into wholesale markets.

This is a startup environment - we need someone who can hit the ground running and help us scale this side of our business quickly.

Ready to help change how businesses serve real food to their customers?

Send your resume and tell us about a time you exceeded sales expectations. We want to hear your story.

Job Type: Full-time

Pay: $45,000.00 - $65,000.00 per year

Benefits:

• 401(k)
• Employee discount
• Paid time off

Work Location: Hybrid remote in Valparaiso, IN 46383